Branding & Marketing
Own the story of the brand itself. Grow Dramasaku's audience, shape how millions discover our dramas, and turn first-time viewers into loyal fans across every channel.
- Jakarta
- Gen Z (Under 30)
Responsibilities
- Plan and run marketing campaigns across social media, digital ads, and partnerships for B2B & B2C growth.
- Build and maintain a consistent brand identity, tone of voice, and visual style across all channels.
- Manage social media content, community, and engagement to grow reach and retention.
- Collaborate with the Creative Team to turn dramas and campaigns into shareable, on-trend content.
- Track performance (reach, engagement, conversion) and optimize campaigns based on data.
- Explore new channels, trends, and growth tactics to expand Dramasaku's audience.
Qualifications
- No formal education requirement. Preferably minimum S1.
- Minimum 1–2 years experience in branding, marketing, social media, or growth (agency, startup, or content brand).
- Portfolio of campaigns, social media, or brand work with measurable results.
- Understands digital marketing, social platforms, and content trends.
- Creative, data-aware, and comfortable moving fast in a startup environment.
- Willing to be placed in Jakarta.
- Preferably Gen Z (under 30), tech-savvy, and plugged into pop culture & digital trends.
